Leadership Coaching

Discover your talents. Achieve your goals. Get ignited for your future!

Why everyone needs a coach!

Successful individuals make time to focus on their own professional and personal development. Perhaps you are looking for advice on how to inspire your team, manage conflict, make better decisions, or mentor others. Or, you might just be searching for a confidant to listen to your ideas and concerns.

One-on-one coaching is right for you if you want to...

  • Get others excited about your vision and goals

  • Build a collaborative and high performing team

  • Communicate more effectively with individuals at every level of your organization

  • Become a stronger critical and strategic thinker

  • Build influence, even where you don't have direct authority

  • Get problem solving techniques to drive decision-making and accountability

  • Establish your executive presence

  • Find better balance between your professional and personal life

  • Spend your time in a way that capitalizes on your strengths and ignites your day!

Our proven coaching process is designed to get fast results while building new habits that drive performance and better living.

Our One-on-One Coaching Process

Discover Your Talents

We use a variety of self-assessments and 360 degree feedback to identify your strengths, as well as what you can do better, differently or more often. You'll create a clear picture of your talents and define your success path to achieve your professional and personal goals.

Achieve Your Goals

You'll get tools, tips, and techniques to capitalize on your strengths. You'll overcome the challenges faced in your work and implement simple habits to boost your productivity, relationships, personal wellness, and mindset to live a purposeful life.

Get Ignited

We'll make sure you stay focused to ensure your new skills and behaviors are sustainable. You'll also focus on long-term goals to help you find fulfillment in work and life. Most importantly, you'll gain the confidence and energy to be the best leader you can be.

We are honored to have been chosen to
coach leaders from organizations such as:

Hi. I'm Amy Pearl.

Hi. I'm Amy Pearl and I've dedicated my life to helping leaders like you overcome tough challenges, ignite their passion and achieve their goals. I'd love to help you, too!

As your coach, my job is to listen, share insight and ideas, and push you toward your goals. I might ask hard questions at times, especially when I see more potential in you than you see in yourself. Ultimately, I want you to be much more in tune with your own ideas, thoughts, and confidence so you can solve problems on your own, long after our coaching process is over.

During the last 3 decades, I've helped hundreds of professionals, from CEO's of multi-billion dollar companies to high potentials just starting out. I've gained a reputation as a no-nonsense yet fun-loving coach who asks thought-provoking questions and delivers actionable ideas.

I welcome the opportunity to help you achieve your goals!

How You and I Will Work Together

Following a Kickoff Meeting with your supervisor, we'll begin by meeting every 2 weeks for 1 hour. This way, you'll hit the ground running and make fast progress toward your goals, while giving you enough time between meetings to implement new approaches. You'll define your personal Success Path and the priorities that we'll work on during each meeting. After each session, you'll feel more prepared and confident to tackle the real-life situations you're facing, while building new habits to achieve your goals.

Over time, we'll stretch our coaching conversations out so we meet every 3-to-4 weeks. This way, I'll serve as your accountability partner and we'll ensure your new habits are sustainable for the long-term. We'll also include your supervisor in a mid-way Process Check Meeting, as well as a Wrap Up Meeting to celebrate your successes and ensure they are prepared to support you for the long-term.

Plus, you'll have your own personal Coaching Portal to keep notes, store your assessment results,

access dozens of my best frameworks, and stay focused on your goals!

Kickoff Meeting

We'll begin by meeting with you and your supervisor. We'll discuss the program details and establish your objectives. This way, we can customize the program to achieve your goals.

February 15th

Getting Started

Manage your priorities, not your time. We'll help you discover how to create a Collaborative Workplace and refine your priorities to focus on the workplace you desire for your team and yourself.

February 29th

Your Mindset Matters

Ignited leadership takes the right thinking. We'll use the Agile EQ Profile to explore your natural mindsets and build your stretch mindsets so you can feel confident and prepared heading into any situation.

March 14th
Listening & Communication

Ignited leaders are intentional when communicating with others. You'll use Everything DiSC and our Ignited Listening Profile to get personalized tips to communicate with your direct reports, peers, boss, and other colleagues to bolster your credibility, build relationships, and manage tense situations.

One-on-One Coaching 360 Degree Feedback

Inventory your strengths and identify improvement opportunities to be the best you can be. You'll get anonymous feedback from your direct reports, peers, supervisor, and others in an objective way. Then, we'll review your results in a one-on-one meeting to develop personalized strategies for your success.

March 28th
Your Strategic Playbook

Become crystal clear about your strategy for your department and your work. You'll write Your Playbook based on research and input from others. Then, you'll create a system of accountability for yourself and your team to maximize your contribution and stay focused on the big picture.

April 11th
Managing Performance

Create a culture of accountability and opportunity for your teams with the tools and techniques to set expectations, celebrate successes, and help team members who fall off track. Then, take the next step to coach your teams to find their own success through delegation and development.

April 25th
Managing Teams

Whether you're working in the office, 100% remotely, or in a hybrid-environment, a collaborative team requires five behaviors: trust, healthy conflict, commitment, peer-to-peer accountability, and a spirit of shared results. You'll get a Teams Toolkit to make this happen.

May 9th
Managing Change

Discover eight powerful influencing strategies, how to use them and when to apply them. Then, you'll learn an 8-step process for driving sustainable change and creating a spirit of continuous improvement.

May 23rd
Graduation Celebration

We'll celebrate your accomplishments with an all-out graduation celebration. You'll learn the habits of people who get recognized at work. Then, you'll create your long-term success path to create the career and life you desire!

One-on-One Coaching

We'll reflect on all you've learned and the daily habits you've put in place to be a strong leader. Then, based on your career and personal goals, we'll ensure you have a plan to sustain the changes you've put in place and the tools and frameworks to achieve your goals.

I only take a few new clients on each month. So, don't delay!


You Get It All!

  • 12 Virtual Coaching Meetings including a Kickoff and 2 follow up meetings with your supervisor

  • Self-Assessments like the WorkPlace Big Five Profile, Everything DiSC, Agile EQ, and the Ignited Listening Profile

  • 360 Degree Feedback customized for your organization and unique needs

  • Private Online Coaching Portal

  • Dozens of My Best Frameworks

  • Lots of attention, ideas, and motivation to achieve your goals

Still have a few questions? Read below.

How do I know this will address my issues?

Our goal is to achieve your goals. So, I begin by meeting with you and your supervisor to understand your objectives and unique needs. After coaching countless leaders over the last 2+ decades, I've developed lots of strategies, frameworks, and tools to solve even the toughest challenges.

Of course, I don't know everything, especially when it comes to the nuances of your role or organization. But, if I don't have a trick in my magic bag, we'll figure it out together!

How are our coaching sessions structured?

Our meetings last about an hour.

Initially, we'll use the WorkPlace Big Five Profile so you can inventory your talents and I can get to know you in a language that I understand. Then, we'll initiate the 360 process to understand others' perceptions and to create a plan for the rest of our meetings.

At those subsequent sessions, we'll discuss your challenges and how best to conquer them. And, I'll help you implement simple habits to ensure your desired results are sustainable.

How long does the whole process take?

We'll meet 12 times, initially every other week and then, stretching our latter meetings out a bit to ensure you stay committed to your new behaviors for the long term. So, the entire process takes about 6-8 months.

Interested in moving faster? We can give it a shot. But I find that lasting change take time. Plus, I want you to have time between each session to try new things and make real progress!

What is the cost?

At Work Ignited, we recognize that the fee for our services is your investment in anticipation of higher levels of performance and ultimately, greater financial return. So we strive to offer our high quality service at a fair value. The fee for our One-on-One Leadership Coaching Program is $8,500.

This includes all of our meeting time as well as all assessments, materials, and access to our online coaching portal.

How did Amy learn to be a coach?

I've been formally and personally trained to be a leadership coach by some of the world's leading coaches including Brendon Burchard and Patrick Lencioni. I've studied the impact of personalities and styles at work through numerous assessment certifications, and I'm a top tier award winner for the use of Wiley's Everything DiSC and associated tools. For over 20 years, I've worked with leaders from Caterpillar, Duracell, Wegmans, Barilla, Blue Cross Blue Shield, FeedMore, the United Way and countless organizations of every size and almost every industry.

But, nothing replaces the learning that comes from real world experience. I spent over a decade working for M&T Bank in sales, tech, and operations. I successfully led large teams and some of the most ambitious projects the bank pursued at the time. I now run a 7-figure business. I've had to hire, fire, motivate, inspire, block, tackle, and lead.

I know leadership and life isn't always easy, but I use my knowledge, experience, and tenacity to help you overcome the challenges, achieve your goals, and feel ignited by your work.

How are our coaching sessions structured?

Our meetings last about an hour.

Initially, we'll use the WorkPlace Big Five Profile so you can inventory your talents and I can get to know you in a language that I understand. Then, we'll initiate the 360 process to understand others' perceptions and to create a plan for the rest of our meetings. 

At those subsequent sessions, we'll discuss your challenges and how best to conquer them. And, I'll help you implement simple habits to ensure your desired results are sustainable.

Do you offer a guarantee?

In 20+ years, I've never had a dissatisfied customer. I work hard to achieve your goals and I trust that you will do the same. I can't do the work for you, but if you're committed to your own professional and persona growth, so am I.

That being said, I appreciate there are some tricky situations. 

Sometimes, paying the full fee up front is difficult. If you'd prefer a three-pay option, just email me at [email protected]. I can set up the payment system so you pay 1/3 up front, 1/3 after our Process Check Meeting with your supervisor, and find final 1/3 at the beginning of the Get Ignited phase.

Sometimes, organizations hire me to coach people because they have lots of potential. Other times, my coaching clients are struggling and this is a final attempt to help them improve. If you're an HR professional or executive trying to decide if coaching is right for one of your leaders, let's talk before you make this investment. Just email me at [email protected] and we'll connect!

The best time to ignite your leadership skills is today.

I know you're busy and perhaps feeling overwhelmed or worried about taking something like this on.
There's no doubt the world is quickly changing - hybrid workforces and today's economy are creating a lot of uncertainty and challenges. I hear you, friend, and I'm here for you.

I truly believe that there's never been a better (or more important) time to double down on building your leadership skills. Today's workforce is looking for a sense of purpose, social connections, and to feel valued for the difference they make. That takes a new set of skills that you might not have needed in the past. Not only will Lead Ignited give you those skills, it will give you the discipline to put them in place as small, daily habits. So, they are easy!

I don't want you to look back in 6 or even 12 months with those same problems sitting on your desk, wondering what could have been if you only took action.

I want you to feel proud of what you accomplished and confident in what you can achieve. There's no time to waste. Let's get started!

Amy Pearl

Let's do this!


You Get It All!

  • 12 Virtual Coaching Meetings including a Kickoff and 2 follow up meetings with your supervisor

  • Self-Assessments like the WorkPlace Big Five Profile, Everything DiSC, Agile EQ, and the Ignited Listening Profile

  • 360 Degree Feedback customized for your organization and your unique needs

  • Private Online Coaching Portal

  • Dozens of My Best Frameworks

  • Lots of attention, ideas, and motivation to achieve your goals

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Business for Coaching & Training Services

Target the Right Size Business for Coaching & Training Services

March 29, 20244 min read

Here’s a mistake I find new coaches and course creators make when they’re just beginning their business-to-business journeys.  They try to sell to big companies. Sure, it seems appealing to sell to places like Apple, Proctor & Gamble, or Bank of America. After all, the idea behind landing business clients is so they’ll hire you to work with lots of their employees year-after-year. So, it makes sense that larger clients would lead to repeat business for years to come. 

Here’s the catch.  Unless you already have an established connection, it’s tough to break into large companies. It's not impossible, but it takes time. Here's why:

  • The right decision makers might be hard to track down. They might not even be in the same country as you. You'll have to do your research on Google, LinkedIn, or other online sites to identify their names and contact information. Then, find the right balance between following them and stalking them, if they're even active on social media. 

  • Large company decision makers might not think they need you because they already have an army of internal learning professionals who deliver their own content.

  • Large organizations often employ organizational psychologists and other licensed professionals to provide coaching and employee support. When they use outside resources, they most likely have established relationships with international service providers and require certifications to work with their employees.

  • Large organizations often have lofty requirements for customization, securely housing data and learning content, reporting, and course/coaching administration that might require you to bring on an extra set of hands.

  • You might have to jump through hoops during their procurement and contracting processes. I once had to be at my office in the middle of the night to receive a call from an international procurement person who wanted to validate that I had a legitimate business. And, don't count on large companies paying you in anything less than 90 days.

Now, I'm not trying to kill your big dreams. It is completely possible for you to work with organizations of any size. Building your business to meet the expectations of the big guns will force you to think bigger and to add a layer of sophistication to your organization that you might not even be considering today. Plus, having a few big names on your client list is great for building instant credibility with prospects.

On the other hand, I'd like to share something with you. I live in Western New York and for the first decade I was in business, almost 100% of my clients were local. Even in my community where there were about 15 companies that employed more than 2,500 people, I was able to quickly build a thriving, multi-six figure business. 

Although I've expanded to doing business globally and I work with several Fortune 500 companies, most of my clients today still have fewer than 1,000 employees. In fact, many of them have fewer than 500 employees. 

You see, that size company needs you because they don’t have large human resources departments to handle their training and coaching needs. That size company appreciates you because they don’t have your expertise in-house. They like to build a relationship with you and you become part of their family. It's actually very rewarding to see small-to-midsize organizations evolve over time, knowing you had a small part in their growth.

Small-to-midsize organizations are often very easy to work for and with. They generally don't have advanced requirements and they'll look to you to advise them about how they should proceed.

This target market doesn't have to only include public or private companies. It can include not-for-profit organizations, healthcare systems, government agencies, schools and school districts, and churches. 

I bet, those small-to-midsize organizations are right in your backyard, making it easy for you to connect with them and to serve them. Try Googling "private sector employers in [your local community]" or "largest employers in [your community]." See what pops up. If you live close to a major city, the list will be endless. Even if you live in a midsize town like I do, you'll have a long list of prospects to grow your business. 

You might be thinking, Amy, how did you get into the big companies you serve? I'll tell you. My largest clients primarily came from 2 sources. First, human resources professionals from my smaller clients took new jobs at larger organizations and brought me into their new company. Second, I started working at tiny, local manufacturing plants that were part of much larger organizations. I established a good track record and they referred me to other departments within their companies. 

So, start small. Start local. Start easy. Perfect your approach, processes, and systems. That way, you'll be ready for the big ones when they come. Or who knows…you might just love serving your local small-business community with your whole heart! 💙

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